Empathy map

Back to all materials PDF · FRAMEWORK MARKETING Empathy Map

Organize what the customer thinks, feels, observes and does in a real context. Guided reading to consult, discuss with the team and apply without relying on specific software.

What is it for?

Organize what the customer thinks, feels, observes and does in a real context.

What you receive Empathy Map in PDF — Framework Practical guidance: organize what customers think, feel, observe, and do in a real context. Questions and supporting tables in a PDF ready for reference. Receive the material by email.

Enter your details. The individual link will be sent to the address you provide.

Name Professional email WhatsApp Job title Select an option Business partner or Founder President or CEO Vice President or C-Level Director Manager Coordinator Supervisor Analyst Revenue Choose an option We have no revenue yet Up to R$250 thousand per year From R$250 thousand to R$500 thousand per year From R$500 thousand to R$1 million per year From R$1 million to R$5 million per year From R$5 million to R$10 million per year From R$10 million to R$50 million per year From R$50 million to R$500 million per year Above R$500 million I agree to receive content, updates, and communications from SOCEO. Receive material by email Requested material: Empathy Map Move the discussion toward a concrete decision.

Use Empathy Map before a marketing meeting, during a team diagnosis or as a basis to record the next step.

FORMAT PDF · Framework DELIVERY Individual link by email Questions about Empathy Map When does the Empathy Map help prepare a decision about the customer? How to fill out the six Empathy Map fields? Why should we not fill in the map only with internal opinions? Is the stuff free? How do I get the stuff? Can I use it with my team?